Harvard i-lab | Startup Secrets: Go to Market Strategies
Find out why it can be twice as important to get your Go-to-Market right, even if you’ve engineered a great product. Get to understand the strategic and tactical frameworks needed to enter a market and occupy a dominant position. Learn how to develop your “brand essence” and integrate other key marketing assets so that you can pursue an impactful sales and marketing approach.
Learn more about the Harvard Innovation Lab at http://i-lab.harvard.edu/ and follow us on Twitter at http://twitter.com/innovationlab and like us on Facebook at https://www.facebook.com/harvardinnovationlab
Business Development Strategies with Chris Westfall
Chris Westfall is the national elevator pitch champion, and an expert at sales leadership (as seen on CNN, ABC NEWS and NBC). He is an award-winning MBA instructor at a top-10 business school, and has been recognized as the “Communicator of the Year”
Student Voice Live! Looking Back on July in Education News
Is American school too easy? Are our teacher colleges selective enough? Should we get rid of school’s summer break?
We look back on July’s education news with Author Amanda Ripley, Principal Gordon Grant, three students, and moderator Kyle Scott. Last month, Amanda Ripley’s The Smartest Kids in the World was released in paperback and Dr. Grant’s elementary school in Asheville, North Carolina is experimenting with a shorter summer. Hear what students have to say about these topics.
- Hasib Muhammad, senior at North Gwinnett High School in Suwanee, GA
- Anjali Bhatla, sophomore at Rice University in the Rice/Baylor medical scholars program
- Joseph Soto, student at the University of Colorado-Boulder
- Kejuan Hamilton, fourth grader at Hall Fletcher Elementary School
- Amanda Ripley, Journalist and Author of “The Smartest Kids in the World”
- Dr. Gordon Grant, Principal of Hall Fletcher Elementary in Asheville, N.C
Local Business Marketing: How You Can Dominate Google With Online Marketing Tips and Techniques
Get access to all the resources mentioned in this video and the 6th method here: http://www.soldwithvideo.com/articles/ranking-1-in-google-isnt-important-and-this-is-how-you-can-dominate-your-online-marketing-for-any-local-business – You can dominate the entire first page of Google for your small or local business WITHOUT being ranked #1 for your keywords. Online marketing for small and local businesses is a combination of multiple marketing tips and techniques. By altering your marketing strategies and forgetting about being ranked #1 you can actually get more local business than you thought possible.
When you are advertising your business you need to focus and a variety of techniques and strategies. When you combine several online marketing plans you can achieve great results. That is why we put this video together, we want to help all small business and local business owners increase business through online marketing techniques.
If anyone has seen any results from using these tips we would love to hear about it. All feedback and questions are welcome. Just leave us a comment under this video and we would love to hear from you.
Creating a Sales and Business Development Strategy – Entrepreneurship 101 2009/10
You’ve developed a great technology idea and now it’s time to sell it. Sales and business development are key drivers of growth for start-ups but business-to-business sales is a complex process, especially when your technology is new to the market.
This session will help you prepare for your first sale/s by covering: types of sales/distribution channels and how to choose the right one for you, identifying the right targets, stages of the Sales Funnel, the sales call (booking it, preparing for it, and conducting it) , identifying sales risks and challenges closing a sale . Given the critical importance of selling for a start-up, this is a can’t-miss session.
MaRS – Building Canada’s next generation of global technology companies. marsdd.com